Shaping your vision together
Every business has something to say in the marketplace. It’s critical to craft your message so it communicates with your prospects and generates a response. Expert, targeted content writing and marketing does that.
What we do
The practiced discipline of marketing journalism creates more compelling, relevant and evocative messaging that communicates, educates and demonstrates how you solve customers’ problems to improve their business performance. That result only comes after a thorough understanding of the client’s business, culture, and goals; and this is where we excel.
Subject-expert interviews, industry expert input and robust news reporting and writing create potent CEO leadership articles, white papers, and blogs to showcase company initiatives and offer powerful client solutions.
View Work Samples Here.
Brand identity is what the market thinks about you. You have two choices: guide the market’s perception or let it make up its own. We shape marketplace identity.
Customers have problems — and your solution is the salve; our compelling case study reporting and writing promote your rescue success stories.
Diligent public relations and communications strategies to establish and strengthen your brand identity and your bottom line.
Shape how the market thinks about you – and control your future. Clarify your messaging, focus your content, and expand your sphere of influence.
Generating New Ideas. Solving Big Problems
We talk a lot about your journey here because we’re serious about creating content and ideas that are focused and driven. With over thirty years of experience,
we know a thing or two.
Cups Of Coffee
Why we are different
Marketing journalism, the content writing discipline we practice, integrates the Who, What, When, Where, Why and How – or the What’s in it for Me? – the critical components of a well-told story. Your message commands, having authority and authenticity that engages audiences.
- Public relations consulting
- Public relations campaigns
- Expert content writing and marketing
- Media placement and media relations
- Executive media training
- Interviews and research
- Professional copyediting
- Email marketing
- Video scripting, videography, and pre- and post-production and editing
SERVICE YOU CAN COUNT ON
Since 1992, Leman Public Relations has had one goal – to establish clients as the leading solutions provider in their market segment. Great clients don’t brag – they educate, elevate and lead – and we execute on those objectives.
From Our Clients
We talk about the value we hold for our clients, but we don’t want you to just take our word for it. Hear from some of our many happy businesses from over the years.
“To create value, and frankly, build brand awareness for any vendor serving the retail automotive ecosystem, to become and remain relevant, you have to have content marketing, because that is the “hub” of learning for our industry. Dealers are relying on these more every day as the issues require real-world, actionable solutions.”
“We have used e-books by Jim on our website and through social media as premium-gated content to capture leads, educate prospective customers, and draw traffic to the site. A well-crafted e-book can turn cold leads into warm leads and warm leads into hot leads. The best part is that it frames up the access point to the conversation and guides our sales staff as a great launchpad to pitch our products.”
“When I speak with other business leaders and CEOs, they often remark that everyone knows about good companies. That is not true. You have to present and communicate who you are in a most-professional style, which requires using interview-rich content, subtle third-party endorsement and compelling writing so the piece fires up your good standing in your industry. When buyers or investors look for solutions like yours, it is this kind of journalistic marketing that leads to you.”
“I was looking for someone who had the experience and the connections to move Rapid Recon from a ‘nice to have’ to a ‘must-have’ for auto dealership general managers and dealer principals. A trusted retail automotive advisor recommended Jim. His task was to change our messaging and regularly communicate that to auto dealers. He has been instrumental in helping us take the company to a new level,”
Leman Public Relations | Chicago Metro Area, Illinois | Phone: (847) 840-0784
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